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Training

We can provide training support and guidance for those less familiar with the European marketplace. We can assist clients already operating within Europe, as well as those wishing to enter this market for the first time, from both developed and developing countries.

 

YOUR QUESTIONS

IMG 1907- small 2.jpgExamples of some of what you want to know or need to know:

  • Should I invest time in doing market research myself, or listen to what my trade partner says?
  • What are the pros and cons of engaging the services of a professional research agent?
  • What sort of research could I easily do myself without becoming overloaded with useless information?
  • How can I retrieve accurate trade statistics without using too much time?
  • How can I get the most out of attending a trade show?
  • How reliable is market information you can find on the Internet?
  • How can I structure and organise all the information that I have collected in a meaningful way?
  • How can I spot changes in lifestyle and compare & validate them across different countries?
  • How can I spot trends and how can I translate them into opportunities for my business?
  • How can I find out about the different ways of doing business in different countries?

OUR ADVICE

This service will be of particular interest to smaller companies, and those that are new to exporting and researching markets. We can provide you with insight into how to trade within Europe, where to start and the know-how required in order to maintain control over your own activities and your distributors.

We can develop instruction manuals and e-learning tools on:

  • Doing low cost market research.
  • How to enter new markets.
  • Following trends and converting them into sales opportunities.
  • Dealing with different business cultures.
  • Etc. etc..